Delaware Valley Floral Group
DVFG stands as one of the largest floral distribution and logistics companies in the United States, operating with separate company divisions including; DVFlora, FreshBlooms, and Flower Transfer Logistics.
I worked for DVFG as a contract graphic designer for 6 months in 2026.
An annual tradition of gifting customers a calendar to display in their shops, this project combines photography, illustration, and educational content into a cohesive design.
I contributed to the project through layout design, photo editing, custom flower illustrations, color matching, and by writing the descriptions for each featured flower, helping bring the calendar together as both a functional resource and a thoughtful gift.
2027 Calendar
Miscellaneous flyers, posters, and packets for customer-facing marketing. Each piece was created to communicate key product information, highlight promotions, and maintain a consistent visual identity while keeping the content clear and easy to navigate.
Promotional Material
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Posters paired with the 2027 calendar and gifted to customers for their own promotional use.
Layout design, organized product information, and consistent branding.
Winter Catalog
Merchandising
Conceptual tote bag designs for new (florist) customers.
Petal It Forward
T-shirt design for a floral industry recognized event where we gave out flower bouquets on the street to encourage people to shop with their local florists and gift others flowers.
Email Marketing
Designed email campaigns that combine strong visual hierarchy, engaging layouts, and clear calls to action.
